The New LIBERTY Editorial Journal is All the Inclusivity That's Fit to Print
With the launch of its editorial journal, LIBERTY is taking on a central issue that has increasingly plagued female entrepreneur culture: the lack of inclusivity. "The idea of women helping women should not be exclusive to a specific generation," said founder and Editor-in-Chief Nada Jones. "Most of what’s out there is for a specific demographic in their 20s and early to mid-30s, there is a big focus on the digital space and that is not the world many women interested in starting something are familiar with."
So what exactly is an "editorial journal"? It's more than a magazine – though it holds its own in that department as well. Printed on a beautiful matte paper akin to popular indie publications like Kinfolk and Cereal, LIBERTY delivers both a luxe tactile experience and enriching reading experience. Inside, readers will find articles chronicling the entrepreneurial journeys of various female founders. For this inaugural issue, the main story was from none other than cover girl Clare Vivier, founder of the successful handbag brand Clare V. And while there is certainly no shortage of female entrepreneurs sharing their origin stories these days, LIBERTY expands on the typical format by adding a journaling component to bolster its content. Following each article or section in the magazine, readers will find a thought-provoking prompt and accompanying space to record their answers, list to-dos, and consider their possibilities.
For Nada, it was important to have an interactive element. "I wanted to use paper for what paper offered—a space to read and write," she said. "The editorial journal format is equal parts storytelling and story creation."